Lili Alessandra

Project Details

In 2018 Lili Alessandra, the famed producer of fine bedding and linens, launched their first-ever line of luxury artisan rugs. After designing the accompanying digital catalog, price list, and promotional card set for their collection launch, Genaro Design was given the opportunity to redesign the Lili Alessandra brand.

Lili Alessandra’s timeless appeal and quality of fine linens and home accessories required a distinctive mark that could distinguish an ever-increasing range of products. The new brand made its debut on the cover of the 2019 Fine Linen and Soft Furnishing 2019 Collection Catalog, also designed by Genaro Design.